Louis Columbus

Louis Columbus is Vice President, Marketing at iBASEt. Previous positions include product marketing at Plex Systems, senior analyst at AMR Research (now Gartner), marketing and business development at Cincom Systems, Ingram Micro, a SaaS start-up and at hardware companies. Mr. Columbus is a regular contributor to Forbes on the topics of cloud computing, CRM, ERP and enterprise software (http://www.forbes.com/sites/louiscolumbus/), and his own Software Strategies blog (http://softwarestrategiesblog.com/). He is also a member of the Enterprise Irregulars. He has authored 16 books on a variety of software, operating systems and applications topics. His background includes marketing, product management, sales and industry analyst roles in the enterprise software and IT industries. His academic background includes an MBA from Pepperdine University and completion of the Strategic Marketing Management Program at the Stanford University Graduate School of Business. Mr. Columbus also teaches MBA courses in international business, global competitive strategies, international market research, and capstone courses in strategic planning and market research. He has taught at California State University, Fullerton: University of California, Irvine; Marymount University, and Webster University. You can reach him on Twitter at @LouisColumbus.